|Visualize Winning - firstname.lastname@example.org|
'Visualize Winning' is a Flash animated movie intended to help viewers envision what a Kerry presidency might look like. It was designed to encourage Get Out The Vote (GOTV) efforts and present a positive message (with a dose of humor). The movie was released three weeks before the 2004 election. Its distribution was a classic case-study in the power of grassroots 'word-of-mouth' marketing -- by doubling (or some days tripling) its audience every day -- with no active advertising and purely thro...
Keywords: GOTV; Kerry; Needlenose